Gotta love those half-hour overnight TV ads that promise instant riches by using this new miracle device called “The Internet.” And they promise that you “don’t even need to know how to be proficient with a computer.”
Yeah, right? Creating a micro niche website doesn’t come in a box. It takes some fairly hard work to become a webillionaire. Even an Internet site that appeals to a very specialized audience. Let’s take the buying-and-selling of old vinyl records. How do you “touch” this audience? Heck, where are they? Ebay already does this to a certain degree. What makes your future project special? The niche. You only buy and trade 40′s and 50′s Jazz.
You can make money, but it takes serious planning. Walk with us for a while.
You really need to do what fiction writers eventually realize. They compose stories that are not too far outside their wheelhouse. For example, you want to sell birdhouses. Drill down. What’s a niche in that category? Perhaps you’d like to sell birdhouses that use non-branded, royalty-free, self created logos for baseball and football teams that are hand-painted on the side of the thing. There’s a niche for you.
The focus now moves to a search engine like Google. There are tools that you can use from the company to determine keywords that have around a thousand views a month. What you’re trying to find out is how many people are using your niche website keywords.
Sure, it’s easy to buy a template from the people who sell you your Internet site. The downside, as we told you about previously in the posts concerning Dental Websites, is you get what you pay for. Roughly translated, only a website. You may get some way to measure the metrics, but understanding what it means is another thing. And a micro niche business requires more than standing at the top of the courthouse steps and screaming out your URL (Internet address).
What you write on your website and how regularly you update that content can become a full-time gig. You’re in the birdhouse, sport-stamped, creative business. When will you have time to do what you’re actually in the business of doing?
Blogs come in handy at this juncture. You’re reading one now. You typed-in “micro niche website” and this came-up in the top results. A template may allow you to do some rudimentary coding. The question is, how do you know you’ve snapped-on the right terms?
This requires you having a safe, secure method where people can buy your product. You want them to pay in advance. You will need to give them a way to do that. Virtual storefronts require not only a connection to the people processing your payments. You likewise need to have a way to fulfill their request.
We know the various options which you have to collect the payment. You want that. Give the buyer as many choices as possible to part with their money for the niche product you’re selling.
Generating traffic to your micro niche website ain’t no bowl of cherries. If you get thousands of people visiting your store and nobody buys anything, epic fail. Allowing people to find you on Yahoo, Bing or Google requires more than the simple metrics that cookie-cutter web hosts offer.
We’ll let you in on a little secret that we use to generate simple surfers to committed buyers. Actually, we’re going to spill a few beans in your direction:
- Use Twitter and Facebook but not in a spammy way. Education is the key here.
- Create a few articles and guest blog pieces for other sites that are symbiotic to your niche. Try to get them posted with a link.
Here’s the line at the bottom of the page: Hang in there. Things will take time. But once it hits, you might get to the point where you have to hire people to turn that micro niche website into something which will allow you to take a vacation. Just make sure where you go that the five-star hotel has WiFi. Like all good bosses, you’ll want to check on the staff to see if there’s anything you need to do. The best words you’ll ever hear is “Boss, it’s all under control. Enjoy the Virgin Islands!”